Inviting tenders for a particular project is one of the most common practices by government and semi-government organizations. Vendors and third party sellers often come up with their bids in order to get the tender. Now, it is seen that one of the most common ways in which such notices are circulated is through newspapers. News journals have been in use for decades for advertising and promotion and Tender Notices are published in printed news broadsheets in order to provide wide readership to the post. Newspapers reach out to a vast population pool and it is this reason that such posts are published in newspapers. Another important reason is the fact that news broadsheets provide an economical way of advertising and promotion. The cost per reach of news journals is way less than the other mass media channels.
Say for instance you want to make Tender Notice ad booking for Delhi, then Times of India will be the best bet for you as it is a widely read news journal in the National capital.
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http://blog.myadvtcorner.com/advertising/how-can-times-of-india-help-you-announce-tenders/
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