Selecting the apt newspaper of Punjab to expand your business reach

Expanding business functions to and in Punjab can be done best with the help of Newspaper Advertisements. The leading ones are:

Daily Ajit: A Punjabi daily newspaper published in Jalandhar dating back to 1942 and having a good readership.

The Tribune: A daily English newspaper published in Chandigarh founded on 2 February 1881. 

Punjab Kesari: A Hindi newspaper published from many centres in Punjab, Haryana, Rajasthan, Himachal Pradesh and Delhi founded in 1965  with an approximate circulation of 1,159,489 daily .

Ajit Samachar: A Punjabi newspaper printed from Jalandhar founded in 1941. 

Jagbani: A Punjabi newspaper from Jalandhar founded in 1978.

Punjabi Tribune: A daily Punjabi newspaper launched on 15th August 1978 printed in Chandigarh.

Malwa Mail: A Punjabi weekly newspaper published from Bagha Purana.

Doaba Headlines: Established in 2002 Doaba Headlines specifically cover the Doaba region between the Beas river and the Sutlej river. Every section of the newspaper is well planned.

All these papers keep their readership through credible news coverage, interesting articles and incisive editorials on local, regional, national and international and international developments in politics, business advertisement, lifestyles, sports, entertainment and whatever else keeps readers interested. Hence, they good advertising under categories like Matrimonial (on Sundays), Property, Recruitment, Lost and Found, Education, Business, Personal, Court Notices, Public Notices, Change of Name, Travel, Obituary, Remembrance, Services, Computers etc.

Accordingly, they carry ads in three formats:

Classified Text Ads: This cheapest option of advertising is in the form of text ads in the classified section. These are printed on classified pages in run-on-line (ROL) text format. At extra cost, enhancements like screen, tick, colour for more visibility can be made. Ads are charged according to the number of words subject to a minimum of 20 words used.

Classified Display Ads: This costlier option is charged per square cm of the area used for the advertisement. There is a constraint to the size of Classified Display (CD) Ads, but it can be customised using logo, image, different fonts and colour to enhance the advertisement. Classified Display Ads appear on a specific page or supplement of the newspaper.

Display Ads: This costliest option has no constraints about the sizes of the ads and is also charged per square cm of the area used for the advertisement. One can choose Full Page, Half Page, Quarter Page or any other size of ad besides the Page and Position.

Rebates: Every edition of the newspapers has a different rate. However, repetition in the same edition or combo-rates with more than one edition may result in an overall cost-reduction.

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