To get a suitable response from South Indian newspapers to a Bride Wanted Advertisement or Groom Wanted Advertisement it is best to put a matrimonial in a newspaper printed in a Southern state. Such ads are always printed on special free Sunday supplements of every edition of a newspaper. They have special matri categories targeting specific caste and religious interests to find ideal matches for every bride-wanted and groom-wanted ads for marriageable men and woman with a view to matrimony. In addition to English, these are in Tamil, Telugu, Kannada and Malayalam. For instance:
The Times of India carries English Times Matrimonial Ads in the free supplement Soulmates published every Sunday in its southern editions in Karnataka, Tamil Nadu, Hyderabad etc.
The Hindu is the widest-circulated English newspaper in South India. It has very cost-effective rates and packages for matrimonial ads in its free Sunday matrimonial supplement.
Deccan Herald is an English daily published from Bengaluru with editions across Karnataka and other southern regions, which makes it ideal for finding matrimonial matches with Kannada backgrounds.
Deccan Chronicle is another English newspaper, which spreads across South India from its headquarters in Hyderabad reaching Telugu audiences for those seeking matches with that background.
Vernacular major examples include:
Daily Thanthi is the leading regional Tamil newspaper in such cities as Chennai, Coimbatore, Puducherry etc. Therefore, it is ideal for hoping for a wide response from those with Tamil backgrounds.
Malayala Manorama is the biggest Malayalam newspaper in India with the best circulation not only in Kerala but also southern India in cities like Trivandrum, Kottayam, Kozhikode, Bengaluru etc, which is why it is the first choice for those seeking brides and grooms with a Malayalam background.
Eenadu matrimonial ads Telugu in this newspaper not only reach cities like Hyderabad, Vijayawada, Vishakhapatnam but also Chennai, Hyderabad and Bengaluru or wherever in the south prospective Telugu brides and grooms might be located.
Siasat Daily, an Urdu newspaper printed in Hyderabad, is the perfect medium to find suitable Muslim brides and grooms in Andhra Pradesh and other parts of South India.
Other vernacular examples include:
Prajavani is a strong Kannada newspaper in cities like Bengaluru, Mangaluru, Davangere, Mysuru and others.
Udayavani is one more Kannada newspaper popular in Bengaluru, Manipal etc.
Vijay Karnataka is yet another Kannada newspaper that will help find grooms and brides settled in Bengaluru.
Sakshi, a Telugu Andhra Pradesh daily, is being accepted by matrimonial advertisers in cities like Hyderabad, Tirupati, Rajahmundry, Vijayawada etc.
Dinamalar, is a popular Tamil newspaper for residents of cities like Chennai, Coimbatore, Madurai and even outside the state.
General considerations:
All ads are printed in two formats:
Classified Text: This cheapest option of advertising is in the form of text ads in the classified section. These are printed on the classified pages in run-on-line (ROL) text format. At extra cost, enhancements like screen, tick, colour for more visibility can be made. Ads are charged @ Rs/word, line or character subject to the newspaper’s policies.
Classified Display: This costlier option is charged per square cm of the area used for the advertisement. There is a constraint to the size of Classified Display (CD) Ads, but it can be customised using logo, image, different fonts and colour to enhance the advertisement. Classified Display Ads appear on a specific page or supplement of the newspaper.
Rebates: Every edition of every newspaper has a different rate. However, repetition in the same edition or combo-rates with more than one edition may result in an overall cost-reduction.
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