In Hyderabad, thousands avidly read newspapers every day. Thus, every ad in newspapers there gets ample attention. This is so even with obituaries published to inform, remind and pay tribute to and condole those loved ones who are deceased. These notices provide necessary information to everyone who knew the deceased person about the funereal and attendant rituals to take place and the details of the date, time and venue of rituals -- like prayer meeting, bhog, mass or any other -- so that those planning to pay homage can attend.
Among Hyderabad’s many newspapers, the five most prominent for the purpose of obituaries are:
Deccan Chronicle: With a daily circulation of around 13.3 lakh, this English broadsheet tops the list. Though an English daily, it has a dedicated readership in certain specific cities of the south.
Eenadu: With a daily circulation of around 18 lakh, this Telugu broadsheet is widely read across Andhra Pradesh and Telangana. It has been ranked the sixth most-popular regional newspapers in India. with a circulation of 4.48 lakh in only Hyderabad where its readership is over 8.38 lakh.
Sakshi: This Telugu broadsheet newspaper has a circulation of just over 3 lakh, next to Eenadu.
The Times of India: India’s biggest English broadsheet has made inroads into the Telugu preferences of Hyderabad and achieved a circulation of about 2.57 lakh in just Hyderabad. It is a good option for obituaries because of its huge reach of over 35 editions across the country, giving the advertiser ease to inform people elsewhere through a single medium.
Read more: http://blog.myadvtcorner.com/obituary-ad-booking/newspaper-obituary-ads-in-hyderabad/
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